IIT-B ILLUMINATE WORKSHOP -2019-2021

The day began with a formal welcome of the students into the Auditorium. They later proceeded to the registration process. Students then received their workshop kits consisting of all the necessary materials, ensuring that the day thrives through the guidance of the Speaker. To grace this particular occasion, with vitality and vigor.

Mr. Balaji Ramesh, the founder & CEO of NordForth, an IT service company that combines the advancements in Behavioral Science and Human Psychology with its cutting-edge AI technology in the form of exceptional Workforce Behavioral Analytics.

After the welcoming ceremony, Mr. Balaji started with the details of what it entails to be a full-fledged entrepreneur, with the opportunities and risks that come along. He also talked about how the world looks through the eyes of an entrepreneur and what kind of mindset one should have to be able to understand the choice, preferences, and needs of the consumer. One should embody the right type of attitude to sustain in such an environment, the kind of pressure which takes a toll if you are unable to perform as expected by the investors and that of the venture capitalists. 

He enlightened us on how it was important to keep a watchful eye upon the market, to unveil its loopholes, and search for problems in daily lives that are universally sustained by people, and those which don’t have a suitable solution yet or that of which can be improved. He also shed light upon the grandeur of being an entrepreneur, and that all global conglomerates which rule the global economy today are those that at some point in time had all started as entrepreneurial pursuits. The power of entrepreneurship is all amassing, that when performed consistently can very well represent the nation in the world and can provide employment opportunities to the people. All of this can be possible only through this progression and no other.