Milap 2017- An Sports Event         

“More lessons are learnt on the sports field than in the classroom.”

Like every year, the students of ISBR look forward for Milap , the Sports Extravaganza that has always displayed an active participation of students in sports such Cricket, Football, Volleyball, Throw Ball, Girl’s Cricket and Athletics to name a few. With the support of college management, students of Sports Club organized this event on 15th and 17th of April, 2017 at NeoTown Ground.

On 15th April, the day started with cricket match between MBA Senior Batch (2015-2017) and MBA Junior Batch (2016-2018) followed by PGDM Senior Batch ( 2015-2017) and PGDM Junior Batch( 2016-2018). The seniors (boys) dominated the juniors by winning all qualifiers whereas Girl’s junior cricket team did prove their metal by being victorious against their own seniors. Sports club arranged the jersey for all students and did superb arrangement of all the facilities including medical facilities.

The winning teams played Finals on 17th April 2017. Girls took active participation in Throwball. Athletics for 100m, 200m, and 400m was arranged for boys as well as for girls. By the end of afternoon Football match between various teams got started. At last boys played the finals of football.

Audience including students and faculty were present to cheer the teams. It was taken care that no student hurt themselves while playing. Overall, it was a successful event where students got there much needed break from regular lectures. There were some really exciting matches on the final day. The event ended with the spirit of good sportsmanship.

The winners of the above mentioned matches are as follows-

Cricket -boys (MBA 2015-2017)             Volley ball- boys (MBA 2015-2017)

  • Pradeep(C)                                      1) Aiyappa
  • Aiyappa(WKT)                                 2)Karthik
  • Vijay(VC)                                          3) Jaydev
  • Digvijay                                            4)Digvijay
  • Karthik                                             5) Chethan
  • Nishant                                            6) Vijay
  • Aravind                                            7) Aravind
  • Ashir                                                8) Srinath
  • Naveen                                            9) Sai Krishna
  • Jaydev
  • Sai Krishna
  • Anirudh
  • Bittu Kumar

Volley ball- boys (MBA 2015-2017)

  • Aiyappa
  • Karthik
  •  Jaydev
  • Digvijay
  • Chethan
  • Vijay
  • Aravind
  • Srinath
  • Sai Krishna

BOX CRICKET- Girls (PGDM 2015-17)

  • Pallavi(c)
  • Shobhna(vc)
  • Aparna
  • Srujana
  • Aanchal
  • Rajshree

THROW BALL-Girls (MBA PGDM 2016-18)

  • Sweta
  • Chaitali
  • Samiya
  • Sneha
  • Pratibha
  • Renu
  • Rajyalaxsmi
  • Shreeja
  • Merry Aneeta

FOOTBALL-Boys (PGDM 2015-2017)

  • Shreedhar
  • Sumedh
  • Rahul
  • Hussain
  • Parth
  • Ashish
  • Bhaskar
  • Akash
  • Raju
  • Happy das

ATHLETICS-Girls (100m and 200m)

  • Chaitali – 1st
  • Sweta Chowbey-2nd

ATHLETICS (BOYS) 100M

  • Aiyappa- 1st
  • Vijay- 2nd

ATHLETICS (BOYS)- 200M

  • Aiyappa- 1st
  • Nishant – 2nd

ATHLETICS (BOYS) -400M  Relay

  • V.Srinivas
  • Chaitanya
  • Venkateshwarya
  • Kannada

 

 

 

 

 

‘Experience Work Day’ by ISBR students @ Adecco

Experience work Day @ Adecco

Being located in one of the most urbanized belt of the country packed with industries, companies and IT parks has its own perks and ISBR misses no opportunity to make the most of it. ISBR organized a one day visit to Adecco India on 25th April, 2017 for the students of MBA and PDGM 2016-18 batch.

Adecco India is a leading HR solutions company with a focus on Executive Search, Recruitment, Training & Learning and Temporary Staffing Services to client organizations and it is the largest HR solutions company in India.

The visit was actually an initiative of the Adecco Group called ‘Experience Work Day’. With an aim to help young job seekers overcome the challenges they face in finding and landing good jobs, they dedicated 700 branches and offices in 46 countries, on April 25, to help, guide and advise young job seekers on their ‘way to work. ‘Experience Work Day is part of The Adecco Group’s ‘Way to Work’, launched in 2013, to tackle youth unemployment and skills shortage, develop young people’s employability and help them enter the world of work.

Thus the main objective of this tour was to provide students with the opportunity to meet various working heads in the company, predominantly HR industry professionals and engage in knowledge sharing sessions while getting an orientation to the available career options within the industry. Students from both the batches including three senior faculties were able to witness the working environment in Adecco India.

Right after reaching Adecco India located in the old airport road of Bangalore, the students were segregated among various groups based on their preferences like Sales, Marketing, HR, Finance, Operations, etc. The groups were addressed by the company representatives from respective fields. Firstly, they gave a brief about Adecco India and also gave insights about their working; what and how exactly the things happen in reality at ground level. They spoke about how the transition from school to work and making a decision that affects their future careers is one of the most intriguing phases in young people’s lives. With growing global youth unemployment, that transition has become all the more fraught and how exactly do the students need to address these issues and find a direction towards better.

The sessions were interactive and students were welcomed with their inputs and ideas. Post lunch after a brief session of each group it was time to conclude and at the end, a query session was also organized where the students got an opportunity to interact one to one with the representatives and the company heads. The discussion was not only limited to their working and functioning, but also forayed into other areas like job prospects and careers for the students in future. Adecco India CEO, Mr. Priyanshu Singh addressed the students and shared some light hearted moments with them. He also welcomed the students for internships with them. This was followed by a group photo session with all the students, faculty and the company heads and employees. Students took back a unique and educating experience with them when they left the company at close of day.

Being a part of the marketing team, i would like to share my personal experience too.  we were taken to the cafeteria @ Adecco where we had coffee. It was then followed by an intriguing session which was regulated by the Marketing Communications Head Miss Sonakshi and their Digital Marketing Head. They briefed us about the company and talked about the key concepts and terminologies in marketing in detail. Several questions were pitched in and they were happily answered by them. They started off the entire session by probing into the students and their thoughts by asking how do you differentiate sales from marketing and explained how exactly the co-ordination happens between all the departments that lie under the bigger umbrella called marketing! The session was brief but had a lot of takeaways for the students.)

Rahul Kalita

(Member of ISBR Writer’s & Media Club) 

She is mine..

It was just another day; I boarded my bus and was on my way to work. The long journey on the bus often gives me time to peek into the morning news. As I pulled out the newspaper and sheepishly glanced through the content for the day I was reminded of the quote by the famous journalist – Malcom Muggeridge who said “All news is old news happening to new people”. As I flipped the pages hurriedly, my eye caught the line of the center page article “Adoption…an option”…just then the bus jolted and so did my heart. Any other woman could have skipped that column but not me. It was not merely a page with information but it pulled back the pages of my past …a story of transformation…

Even as the world observes the month of November as the ‘Adoption awareness month’ I hope my experience can help create awareness too many that choose adoption as an option. Here is my story…

There are often those moments in life when the search for meaning haunts you. As a single woman getting back to an empty home, I was merely existing and enduring than living. A home is built on love and love is shared with people, an empty house with walls staring at you each day is nothing better than incarceration. Unlike most working professionals who look forward to the weekend, I dreaded the idea of spending two lonely days. I tried my best to volunteer in schools, taking lessons for little children every weekend. While such activities distracted me for some time, the dark, gloomy questions kept coming back. I was certain that I had lots of love to give and was earnestly searching for reasons to live. But who was I living for?

Finally it dawned on me that I needed to give to receive, I had to get out of my cocoon and invest in someone who would be my reason to live. It was then that I seriously began considering adoption. It wasn’t easy as a single woman. Firstly, I had to overcome the doubts in my own mind, secondly, I had to face tough questions from my immediate family and finally the thought of swimming against the tides of societal norms was daunting. But I had made up my mind, I had stepped over the line, I was not going to retract. My agency search had just begun…

In the months that followed I almost knocked the door of every renowned adoption agency, not only in Karnataka but also in my home state of Kerala. Everywhere I went, the response was one of these –

“Sorry! You are single”

“How about your family?”

“You are working, how will you manage?”

“It is against our rules”

My visits to these orphanages left me with a sense of despair. All my dreams were crumbling right before my eyes. I felt like I was being sucked into a black hole. I was truly at the darkest ebb of my life.

Someone said “The road to disappointment often leads to a divine appointment” well, it was true for me. When everything seemed to be going wrong, just by chance (miracle really) I got an email id of an agency (Catalysts for Social Action) in Pune, Maharashtra. I immediately wrote to them and Dr Usha Pillai, the head of the organization responded immediately with the details of a 3 year old child who was rescued from a remote village called Lathur in Maharashtra. I was elated. My joy knew no bounds. For the first time in my search, someone had responded with the details of the child without detailing their rules and constraints.

I was on my way to Lathur…all alone

It was a bright Saturday morning in June, 2007; I sat eagerly at the lounge of the institution. A thousand pictures of chubby little girls flashed through my mind. Finally the wait was over and the matron brought the little girl who would be the fulfillment of all my dreams. But when I looked, I was truly in a state of shock. The mental imagery was a far cry from reality. A tiny kid, all skin and bones, staggered across the portico toward me. I stood there speechless. I did not know how to react. Seeing the look on my face, the matron quickly said “Would you want to look at other children?”  While I hesitated, little one had managed to come close to the old wooden chair on which I was seated. For a moment I thought she had heard the comment of the matron. Her little hands held my fingers, in an instant I grabbed those little hands and looked right into the eye of the matron (who was still waiting for my answer) and said “She is mine”. The papers were signed and we were ready to leave the next morning

A new phase in life had just begun…

My life had changed in a moment. I was now a woman with a reason to live. I was now a mother. My heart was bubbling with joy… immeasurable joy, and the little one become my Ameya – meaning immeasurable or boundless.

Initially we both had problems adjusting. She was a Maharashtrian, I was a Keralite. She was from lathur, I was from Bangalore. I spoke English and Malayalam, she understood neither. The first week almost passed in silence with no communication. Soon we evolved a sign language that only we could decipher. Slowly we began building our lives on the common foundation called ‘love’. My house of walls soon evolved into a home with hearts.

Years have rolled by; the malnourished child from Lathur is now my beautiful Ameya. She attends one of the prestigious schools in the city, (Kendriya Vidyalaya) and has a flair for languages. She speaks Kannada, Hindi, Tamil, Telugu, Malayalam, Assamese, Bodo and English. She accompanies me in all my community endeavors. We even stayed for over a year in the violence stricken parts of Bodo land (I spent 1.5 year in Assam as part of the community empathy program at Infosys). People often quip – “You behave so much like your mother” and we look at each other and smile. Ameya is enterprising and quick to make friends. Whether it is ‘Notebook Drive’ or ‘Rural Reach’ program, volunteers at Infosys look forward to seeing Ameya more than me.

We often take long walks in the parks and Ameya loves to hold my hand. Each time she locks her hand in mine, I remember the day when I took her hand to tell the whole world – “She is mine”.

Adoption…Adaption…and Jubilation. With Ameya, my search for meaning in life has come to an end…

Do consider adoption as an option.

More information about adoption,  http://www.childlineindia.org.in/central-adoption-resource-agency-cara.htm

– Suja Warriar 

(The Author, Suja Warriar is a Member of Sustainability Planning and Governance, Infosys Limited | Bangalore, India and is a frequent visitor at ISBR as a Corporate Leader – Mentor. Recently she attended Women’s Day celebration @ ISBR)

 

Industry visit – A blissful trip to Chocolate Factory

Industrial Visit to Chocolate Factory

“Chocolate is not just a word, it’s an EMOTION!”

Well there would hardly be anyone in the world who doesn’t love chocolate. The plant visit to Bliss Chocolate Factory in Bangalore marked another industrial tour of the MBA 2016-18 batch of ISBR on 26 April 2017. It started with the screening of a virtual tour of a standard Bliss’s production plant and an overview of the product line.

To talk of Bliss Chocolates Pvt. Ltd, it is a self funded private limited company with its production and retail operations in Bangalore.  Its two divisions – Retail and Corporate have managed to stir the chocolate cravings of the consumers. Bliss was created with an attempt to break out of the norms and monotony of the Indian chocolate market and re- energize the sweet tooth of the customers. Bliss chocolate concept arrived from the group of Non Resident Indians (NRIs) from Australia. They felt there was no chocolate lounge concept in India. Passion for chocolates led them to open an outlet in India. There were many reasons to choose Bangalore, like existence of corporate companies, lower set up cost and network in Bangalore was familiar compared to other cities for the NRIs. In the retail segment, Bliss Chocolate and Dessert Lounge are designed as premium category to offer a variety of hand crafted chocolate, chocolate beverages, cakes, desserts and chocolate meals.

The students were excited to experience how an industry dealing chocolates work at ground level. Mr. Priyanshu, Production Head of Bliss chocolate factory took charge of the entire visit of the students. He gave students a virtual tour of the entire plant which revealed about their range of various products except chocolates. Bliss deals in chocolates, breads, muffins, cakes, etc. The virtual tour was followed by an actual tour of the production plant starting with breads. The representatives were kind enough to personally take the students through the production process step by step. The students gained insights on how testing of raw materials takes place before entering the production process. It was followed by an explanation of the working and importance of individual units of the automated system. It included the mixing of raw materials to form a mixture that is then further molded into the requisite shape and size. Once the molding is done, it is baked and undergoes a cooling treatment to catalyze the process. Finally, the students were lead through the packaging unit of the plant where all the items were being packed in a variety of packages. Then the students were taken through the production processes of the cakes, muffins and everything was explained to them starting from the raw materials procurement till the final packaging. For all their production, it was pretty much the same process that they carried out irrespective of the exact type probably because they deal with the same product line. After this, the students were taken through the process of their chocolate production where they were guide by Ms. Vidhi Sahgal who happens to be their trainee and she explained to the students about the unknown sides of ‘being chocolate’ and briefed about the various types of chocolates. The basic and probably the most important takeaway of the entire tour was to understand that ‘all that glitters is not gold’ and thus ‘all that looks like chocolate ain’t chocolate’.

At the end of the tour the students took a group photo with the employees of Bliss Chocolates. With a heart filled with happiness and the pockets filled with chocolates, students left the factory with a different experience altogether which will remain with them for a long time.

C-Talk by Mrs. Pavithra Y S, Founder of Vindhya E-infomedia Private Limited

C Talk by Pavithra Y S

The only disability in life is a Bad Attitude

The above quote is what was conveyed by Mrs. Pavithra YS, another C-Talk guest at ISBR which was held on 19th April, 2017. She is the founder and Managing Director of Vindhya E-infomedia Private Limited which is a BPO in Bangalore but is very unique and mind-blowing in its own way. Vindhya Infomedia was started in the year 2006 with the vision of “bringing Business and Philanthropy together”. What sets them apart is that it has a work force which consists of 60 percent of physically challenged, socially challenged, hearing impaired and border cases of autistic people. As in the words of Mrs. Pavithra herself, she says “We believe in doing business but with a difference”.

She is an amazing personality with a pinch of humor in her speech which can attract any audience she interacts with. Her simplicity reflected in her words and the way she had put her thoughts forward, made her more awe inspiring for the students. She was being extremely honest when she spoke her heart out and said, “When I started, I was just 21 and did not know what exactly was  RISK”.

Answering to one of the questions put by a student as to whether struggle is a mandate for any entrepreneur, she chose to define what exactly is struggle and how it is different from challenges that come across when you start something of your own and also how to overcome them. One thing that she had repeatedly asked the students was to keep chasing their dreams and passions in life and never to give up. Answering to another question regarding motivation she said that what keeps her going is her employees and their attitude towards life and work despite their challenges and difficulties and that they have been trying to prove themselves each and every day with the same zeal and vigour.

Vindhya as an organization has been very successful as a BPO and their clients include tech. giants like WIPRO, YAHOO, ACCENTURE, IBM, INDUSIND BANK, YES BANK, I-FLEX, HAPPIEST MINDS and many others. Mrs. Pavithra made it absolutely clear that Vindhya Info.’s specially abled employees are fully trained and productive professionals and deliver services to their clients and she was proud to say that they have not lost any of their clients in the past 10 years.

During the entire session she kept on taking questions from the students and was very happy to answer them.  This session of C-Talk Series was a very different experience for all the students and was very fruitful and extremely inspiring. At the end she taught a few sign languages and said ‘Thank You’ in a special way and winded up her presentation which was followed by a group photo session including all the students and herself.

– Rahul Kalita

Member of ISBR Writer’s & Media Club 

C-Talk by Mr. Sandeep Tyagi, Director HR- Samsung

C Talk by Mr Sandeep Tyagi, Director HR, Samsung

Every blooming day is an indication of new change. Change is inevitable. Positive change is the pathway for accelerating growth and is a bench mark for ‘Golden Future’. ISBR has undergone drastic changes in recent times to ensure that the budding managers get correct guidance in choosing their career. “C-Talks” are the means through which students get chance to interact with company CEOs, Directors, CFOs etc. and get inspired by their journey from base to tip. They are generally interactive sessions rather than a one-way communication. Students and Speakers take equal interest in interacting effectively. A ‘positive aura’ spreads in the whole environment. This ‘positive aura’, results in ‘positive change’ which in turn lead to a beautiful land of long-lasting success. 

15 April 2017 Saturday, was the third session of this on-going C -Talk series. The students were ready with new energy and zeal. Their eagerness and energy was so high that one can easily identify that this was the reflection of exposure and knowledge they got in previous two talks. Yet another reason to keep the students interested to attend the C-talk in the midst of MILAAP (Sports Meet) was Mr. Sandeep Tyagi- HR Director of SAMSUNG Electronics and the speaker of the day.

Mr. Sandeep is an Alumni of BHARTIYA VIDYA BHAWAN and  has worked in VIDEOCON as VP-HR. He is currently the Director-HR of SAMSUNG Electronics.

He easily connected to the students and addressed the audience as “Young Leaders.” According to him we are in a “VUCA World” i.e. a dynamic world where technology is impacting our day to day life and discussed about the power of technology. He also touched upon how the element of ‘nationalism’ is increasing globally.

Just like five senses responsible for functioning of life, there are five qualities which Samsung looks out before hiring ” young leaders”. These are:

1. Creative Intelligence: To survive in ’VUCA world’, it is utmost necessary to sharpen our brain  and think out of the box. To match up the speed of the dynamic world, innovative thoughts must sprout frequently. One must work out in this direction and try to improvise the creative intelligence quotient. Samsung being a largest player in Display and LED looks “creative intelligence” as the most important attribute before hiring.

2. Driving for Results: Samsung being a leader always emphasis on results and the qualities which drive them toward the desired results. They look out for the candidates who have the potential to maintain the company in Top 5 position in every field they are indulged in.

3. Building Teams: The quality of a leader is to build a team, keep up the team spirit and then work towards the goal collectively. Successful team work is the pillar for the success of this organisation. That is the reason why Samsung looks out Team Building qualities in an individual as the key factor before hiring the candidates.

4. Inspiring others: Inspiring others is equally important as inspiring self. It is the inspiration taken from their respective role models that this world witnessed unimaginable leaders. Inspiring others is an art in itself. Every person especially the ones who are aspiring to become leaders must inculcate this quality. This quality is utmost necessary for synergic work of any organisation. Thus Samsung focuses, “on what extent the candidate is able to inspire others “before hiring them.

5. Navigating the Organisation: Before starting a journey one must be completely aware of how the vehicle works, what is the condition of the vehicle, road and also the climatic conditions. This helps in a better ride. In the similar way before joining an organisation it is the responsibility of the individual to navigate about the organisation as whole. This attribute of Navigation helps a lot in the future and avoid consequences in the organisation. Samsung being a leader looks at it as a key quality before hiring.

In-order to lead the market Samsung aims in enhancing the above mentioned qualities and also incentive based performance and talent management. Timely encouragement is provided for better results. Samsung is the pioneer of “Innovation”,  it provides independence to youngsters to set up the start-ups. Irrespective of success or failure of the start-up it encourages new ideas. In-addition, Samsung treats all Samsung product users as a part of ‘Samsung family’. This shows the eminent standards of the firm.

Mr. Tyagi suggested the youngsters,” Take charge of your life, upgrade yourself and instead of marketing concentrate on ‘target marketing’.”

He thus concluded and opened the stage for questions and as usual our students had a healthy Q & A round. Students were able to tune themselves and refine their thoughts.

The important take away of this particular talk was that the students got a direction and areas that they have to look upon to undergo the career journey in a convenient manner.

Many such talks are lined up in near future and ISBR is confident enough to bring the desired changes in the thought processes of the young minds and make them strong enough to face the “Vuca World” in a creative way.

   – Arvind & Team

(Members of Writer’s & Media Club)

Career in Supply Chain Management: A Pathway to Everlasting Success

ISBR Blog on Supply Chain Management

The globalization of businesses has created huge opportunities for firms globally. However, these opportunities have also brought significant challenges and competition. Especially the supply chain management sector has experienced diverse growth and demand. The intensifying focus on supply chain management has created a plethora of opportunities for individuals’ aspiring to make a career in this field.

Recent studies show that a significant talent gap exists, and the industry is striving to fill up this gap immediately. Furthermore, the industry reports indicated that the greatest talent shortage is witnessed at the mid-management level. Companies across all industries are seeking professionals who can skilfully communicate, negotiate, analyse, and solve problems. This shortage in skilled talent signals significant opportunity for professionals with an MBA or PGDM in supply chain management.

 Job Opportunities in Supply Chain Management

Here are some examples of the positions you may work under in a supply chain workforce: 

  • Project manager
  • Demand planner
  • Sourcing manager
  • Logistics Manager
  • Inventory Specialist
  • Warehouse Manager
  • Purchasing Manager
  • Procurement Analyst
  • Supply Chain Manager
  • Director of transportation
  • Industrial production manager

 Future Prospects of the Supply Chain Industry in India

Management experts suggest that the supply chain management sector is rapidly growing and will be the next big thing in the Indian industrial scenario in coming years. Also, Opportunities for women are expanding in this industry. And, big names such as IBM, Accenture, Capgemini, Amazon, etc. have emerged on the supply chain management front. Hence, there is immense scope for skilled graduates with a degree in India due to the following aspects:

  •  Globalization of businesses
  • Enhanced product varieties
  • Shortening of product life cycles
  • Emergence of the e-commerce industry
  • Increasing demands of supply networks
  • Demand for personalized content and services

  PGDM/MBA in Supply Chain Management at ISBR

With a determination to bridge the existing gap of supply chain talent in the industry ISBR has developed an industry specific program to empower graduates with the ever-changing demands of supply chain management. In order to position graduates for success in the field, the ISBR curriculum includes core learning in enterprise resource planning, sourcing and procurement, logistics management, as well as strong communication and negotiation skills.

 Moreover, guest lectures and workshops by industry experts are organised at ISBR to provide insights on the supply chain industry to the budding students. Such intense program modules that are developed to meet the industry needs are proven to aid individuals in securing managerial positions with lucrative salaries. So, enrol now for an MBA or PGDM in Supply Chain Management at ISBR and get the right mix of skills, industry knowledge, and qualifications, required for a promising career in this exciting and fast-moving field.

Industrial Visit to Raymond UCO Denim Pvt. Ltd.

Raymond Industrial visit

On 5th April 2017, ISBR Business School organized an industrial visit to Raymond UCO Denim Pvt. Ltd. (Garments Division) which justifies the luminous enhancement in the corporate world.

Raymond is one of the top producers of ring denim in India with 60% market share. We ultimately visited the warehousing section and went through every section of warehousing & manufacturing departments including sections such as merchandising, sampling section, laying table, cutting and panel checking areas along with various units like pattern, cutting, sewing dealing with domestic as well as foreign brands such as Spykar, Levis, Scotch and Soda, Jack and Jones.

We got enlightened with the behemoth work of this industry which has an envisage effect on us.

The visit created a very good umbra of practicality along with the theoretical adaptation of knowledge as well. The takeaway of this industrial visit was that we became the apprentice as we closely observed and learnt about the various processes and systems. It was such an overwhelming experience.

– AISHVARYA TRIPATHI

MBA (2016-18)

(Member of ISBR Writer’s & Media Club)

C-Talk by Mr. Shekar C Swaminathan, CEO- Arvind lifestyle brands Ltd, Unlimited Division

C- Talk by Mr. Shekar C. Swaminathan @ ISBR

“The best part of any story is when it changes.”

Change is the only subject which is constant in every journey, and who else then Mr Shekar C Swaminathan would justify the journey. On 04th of April 2017 this distinctive personality had visited ISBR for the C-Talk. He is a well-known name in the Indian apparel retail industry. Currently writing another success story, leading the unlimited division of Arvind lifestyle brands Ltd as the Chief Executive Officer Mr. Shekar is an electrical engineer, who has mastered the field of retail operations, distributive channels, merchandising, multi-channel, planning, supply-chain, inventory management, apparel design and store design. Accumulating a total of 3 decades of rich experience in the section of value retail business.

He is the dynamic personality behind the success of MAX – chain of retail apparel stores in India and of splash in the Middle East. His creative vision and renowned knowledge in this sector had revolutionized the structure of apparel and fashion industry. He mainly focused on empowering people and fortifying processes, delivering bench-marking results in the retail industry.

MR shekar C Swaminathan imparted his 30 years of astonishing experience to the students of ISBR. The talk was crisp and clear providing justification to the sectors of retail and supply chain and the transitions of it in the past 3 decades. He proved the point of being hardworking and constantly being innovative is the only key for the success in the field of retail business. He has created and witnessed the different transitions in the sector of apparel and fashion management industry.

He bestowed this thought process of fabrication in the transitional journey from a sales person to be a CEO of such an esteemed organisation. He provided a distinctive details and knowledge in the fields of retail, supply-chain, to keep the mind young and innovative to remain successful.

This was followed by the interaction round with the students of ISBR. The students had many queries related to the sectors of retail. These queries where responded by smart and productive reasoning. The students got the clear idea about the retail and supply-chain sector and the functioning of the fashion industry and the existing transition providing the detailed vision over the different platforms of the retail distribution.

The session ended with felicitation ceremony of Mr Shekar C Swaminathan by Professor Nanaiah, Director Industry Interaction ISBR. Post   session few chosen students interested in the sector of the fashion retail industry where selected to be mentored by Mr Shekar for the enhancement of their industry knowledge.

 -U.N.DINESH

PGDM ( 2016-18)

(Member of Writer’s & Media Club)

World Head Injury Awareness Session on 21 March 2017

Head Injury Awareness Session @ ISBR in association with Narayana Hrudyalaya

Accidents are very common in today’s time due to increased traffic and our lifestyle. Some accidents may be minor, while some are major; some contagious, while some, none. However one such type of accident which kills maximum lives in country is road accidents. Bengaluru traffic is congested, honky and nasty. One such population group which is prone to road accidents are students between the age group of 16-28 years.

“Every year, 20th March is observed as World Head Injury Awareness Day”

Narayana Health (NH) in association with Bangalore City Traffic Police conducted an awareness session for ISBR students to educate them on the present scenario of fatalities due to head injuries, causes and preventions lawful guidelines to protect oneself.

Medical experts from NH explained the audience on the Causes & Prevention of Head Injuries and First Aid tips during the incidence of Head Injuries etc. Personnel from Bangalore City Traffic Police educated the audience with statistics of vehicular accidents, guidelines/traffic rules, etc

Dr. Saurav Mahanta, Consultant, Emergency Medicine, Narayana Health graced the occasion. He is certified in Advanced Cardiac Life Support and Basic Life Support by American Heart Association.

He gave interesting facts about ‘Road Accidents’ and how such road accidents affect the brain and can be avoided.  He gave various precautionary measures for the young bloods to nurture them to a good and safe livelihood.

 It was an informative session altogether.