The Shifting Landscape in Management Education


Management education is witnessing a paradigm shift driven by globalization, exponential growth in technology, changing social fabric, and the rise of a new generation of workforce called Millenials. Since the future of businesses largely depend upon quality of managerial input, hence it is important that modern management education fully understands the complex issues and challenges facing the business world today. At the same time, it should also address new opportunities and potential rewards associated with the transition mentioned above.

With the changing business market and approach to MBA as a career, it is important to redefine the MBA education and make it more contemporary and value-added. In light of the shifting landscape of work environment, management education needs to evolve and respond promptly to unforeseen changes in global business. Most importantly, management education must first examine the environment in which it is embedded.

How B-Schools develop managerial talent based on changing requirements of the industry is crucial because the actions and decisions of these future managers are not only going to affect the way companies will be run but in a way will also propel key changes in society.

The landscape of management education is very big. With advancement in technology it is growing at a rapid pace and increasingly becoming global.  According to the Association to Advance Collegiate Schools of Business (AACSB) which is the world’s largest business education alliance, “In 2005, there were an estimated 7,622 educational institutions offering business degrees, with 20% of these schools operating in the United States, 18% in Mainland China, and 14% in India. By 2014, the number of institutions offering business degrees more than doubled – to 15,731. Which country has the most business schools?  It’s India, with 3,902 business schools, representing 25% of all business degree granting organizations in the world.  Compare this to the estimated 1,624 business schools in the United States, 1,259 in the Philippines, 1,082 in Mainland China, and 1,000 in Mexico, and together these countries host 56% of all business schools across the globe.”

Apart from the growing number of business schools in countries other than United States, another paradigm change in landscape of management education is the growing reputation of business schools in countries other than US. The international rankings of top business schools clearly indicate this new trend, with the U.S. becoming less attractive destination of MBA aspirants. As per the 2002 Financial Times ranking of business schools “73% of the top 30 schools were in the U.S., 23% in UK/Europe, and 4% in Canada.  In 2015, it’s a very different picture – 50% of the top 30 schools are in the US, 33% in UK/Europe, 14% in China, and 3% in India.”

All of this said, the management education landscape is evolving rapidly, offering both opportunities and threats for management education worldwide. With new players entering the market, students have a variety of options to choose from both in terms of courses as well as institutes.  The need for smart managers who can adjust in multiple job environments and work under challenging situations is increasingly becoming a critical success factor. With the rising competition in job market, Parents and students have started questioning the potential value of business education in terms of return on their investment (ROI). They are also sceptical about the way it is being delivered.

In 2008, the then Dean of Harvard Business School, Prof.  Srikant Datar along with Prof. David Garvin and Research Associate Patrick Cullen conducted an in-depth research study to explore the state of MBA education. Their findings were later compiled into a book titled “Rethinking the MBA: Business Education at a Crossroads”. In the book the authors explain that it is high time to change much of conventional business education if business schools have to forge ahead to build the next generation of business leaders.

The book emphasised on The ”knowing, Doing and Being Framework” wherein ‘knowing’ captures the management and technical skills, ‘doing’ connotes interpersonal skills and ‘being’ reflects awareness of self. Each of these components compliment the other and none can work in isolation. ‘Knowing’ is essential before ‘Doing’. Without ‘Doing’, skills will be ineffective and without self-awareness through ‘Being’, the other two will be of little value. Therefore there is a need to rethink the way MBA education is being imparted since it has to prepare students for a broader range of careers. The need is also of rebalancing the three components mentioned in the above framework.

ISBR’s Response to the Shifting Landscape in Management Education

To address the dynamic challenges and opportunities of changing landscape of management education, Indian School of Business Research (ISBR) situated at Bangalore has taken a lot of progressive initiatives to prepare future business leaders. These include bringing the real world experiences into the classroom through innovative process of development that reflects the expectations of the industry and changing times.

Some of the major highlights of those initiatives are summarized as under.

World Trade Centre Visit

  1. Top institutions globally stand out from the rest because they focus upon improving the learning processes, their core competencies in delivering the same and above all a value proposition that best match their educational vision. At ISBR we also expose students to the learnings of the corporate world through formal and non-formal education based on this philosophy. We strive to provide a learning eco-system to our students with a value based foundation to excel and become corporate and social leader or entrepreneurs.
  2. Progressive management institutions put lots of effort in curriculum design and course offerings. Their curriculum is reflective of both industry needs and student’s interest. This helps in making engagement of the students better. That is why ISBR’s curriculum is continuously up graded to match current industry requirements that enables students to become one of the finest work forces in India and prove to be a valuable asset to the corporate world having the right competitiveness, competence and capability.
  3. Tough technical subjects such as Quantitative Techniques and case analysis tend to dominate the MBA curriculum. In the process, soft skills get overlooked. Therefore rebalancing of the curriculum is essential to include creative thinking skills, experiential learning, inspirational leadership etc. in the management program. Therefore, ISBR creates space for development of students through physical infrastructure (campus, sports facility), intellectual infrastructure (faculty, library), technical infrastructure (software / hardware), and social infrastructure (industry connect). Apart from usual industrial visits & workshops other student oriented activities like C-Talk, Star Invitee and Mentorship Programs etc. have been designed by the Institute to facilitate overall development of social and life skills of the students as well as help them in sharpening their decision making skills.
  4. Effective leadership with global perspective of business management, cultural sensitivity and integrative thinking are highly valued propositions in industry today. Exposure through international collaborations and guest lectures by foreign experts there is a concerted effort by the Institute to inculcate such virtues in our MBA students.

This is just a beginning. The ultimate mission of ISBR is to create responsible business and social leaders who can intellectually contribute to the nation building in a much more proactive way and in the process be able to fulfil their DREAMS of building a purposeful and an enriching career.

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References for additional reading

  1. ISBR Recruitment Program:
  2. Interview of Dean Dr. C Manohar
  3. Visit to World Trade Centre
  4. Panel Discussion
  5. For cross culture corporate exposure:
  7. C Talks






Are we churning out individuals with a cookie-cutter’s approach?

Day in and day out, there is lot of phraseology floating around with respect to “Employability Skills “the never ending debate and discussions on the quality education has always been a challenge. Narendra modi’s “scam India to skill India” has been a great relief for most of the educators in the country.

The organizations today are waking up to the stark reality of comprehending the importance of a “right hire”  Various studies have revealed in the past  about the skill gap that exist in the industry when a fresh hire is taken on board. It could be anything between a right attitude, interpersonal skills or the team dynamics.

There are instances in IT and ITES sectors whereby the companies have lost huge projects from the overseas clients because of certain mismatch of expectations from both the parties involved. It could be a video call or a telephonic conversation or even for that matter a harmless email. What could have been the root cause??

Right professional grooming coupled with corporate etiquette matters in today’s context. Just the functional knowledge and domain expertise will not suffice. This is just a tip of the ice berg. So the next question is are we training our next generation of work force with the much need skill sets or  are we just churning out individuals with a cookie cutter’s approach !

It is an important statement to ruminate now and indulge in plan of action before it is too late. We need to have more of “Sundar Pitchai and Satya Nadella” in the country. As educators we need to break free from the preconceived notions and stereotypes and bring in a revolutionary change. So how are we going to create the awareness in the educational set-ups? Some of the pointers might help us:

  • Usage of curriculum based on industry needs has to be integrated.
  • Men and women who are passionate about teaching should be hired instead of looking into only the research bent of mind
  • Cases pertaining to live happening in the political, economical, sociological, technological and legal perspective can be used with a right pedagogy.
  • Proactive and interactive sessions with skill building activities can be driven.
  • Concepts, tools and techniques should be integrated in the syllabi.

Of course, there is no magic formula it is a gradual process and what we see today is there is certainly a slow change that has been initiated in most of the institutes. There is more focus on workshop, case study competition, guest lecture series, industry connects etc that has been streamlined. Hopefully all these and more interventions will help in creating some impactful change in the years to come.

Though addressing the skill gap is no joke there are various planned inputs that can be integrated in the system. Otherwise Dr.Abdul Kalam’s words on India become the most happening country in the world by 2020 and the workforce consisting of millennial generation cannot be easily achieved. Just to ponder!

Prof. Preeja Sridhar

( Faculty- HR ISBR B School )




ISBR students participation @ ‘RALLY FOR RIVER’ Campaign

This is not a protest. This is not an agitation. This is a campaign to raise awareness that our rivers are depleting. Everyone who consumes water must Rally for Rivers.” – Sadhguru

#RallyForRivers is a nationwide public awareness campaign aimed at rejuvenating India’s rivers, started by Sadhguru, Founder, Isha Foundation, and students of ISBR Business School felt immense pleasure being a part of this noble cause on 9th September 2017 in Palace Grounds, Bangalore. Not only by the residents but the cause is being supported by many celebrities like Salman Khan, Juhi Chawla, Akshay Kumar etc. too. Chief Minister Siddaramaiah was the chief guest of the event, which was also attended by other dignitaries including union minister Anant Kumar, D V Sadananda Gowda, state major irrigation minister M B Patil etc. Sadguru Jaggi Vasudev presided over the event. The program started with an invocation song by the legendry singer Usha Uthup followed by few famous and very mesmerizing songs by her..

India’s rivers are experiencing a drastic change. Due to the increased pressure of population and development, our perennial rivers are rapidly becoming seasonal. Many of the smaller rivers have already disappeared. Flood as well as drought have become increasingly frequent as rivers turn disorderly during the monsoon, and vanish as soon as the rainy season is over. To cope with this devastating situation and spread awareness about this grave problem. Spritual leader-Sadhguru Jaggi Vasudev conceived the idea of Rally for Rivers which is a nationwide awareness campaign to revive our rivers. The campaign proposes ideas to replenish rivers which is to create a kilometre-wide tree cover on riversides and half a kilometre for tributaries. If we do not act now to reverse the serious decline of these lifelines, the next generation will pay a very heavy price.
The rally is supposed to be organised by road and will cover 16 states and in every state, the chief ministers have agreed to support their cause and take part in the event. A huge number of students along with ISBR students have come to attend the rally. The dignitaries addressed the students and asked them to pledge and join hands for this noble cause and protect our most crucial natural resource i.e. water. The receding water level of the river has become a matter of great concern and if we do not take some serious step write now, our future generation is going to pay heavy prices for our mistakes.

-Shared by: Ms Deepika Singh

(Member of Writer’s & Media Club)



Advancement in technology with rising digitization of life has led to a high velocity of change in the way we work. Advent of new digital technologies has given greater autonomy of interconnectedness to people that they did not have earlier in traditional work settings. It has opened new landscapes to experience learning beyond regular mediums. Here the attempt to make professional learning more experiential and interesting is at the forefront of global work culture.

Evolving technology is in fact reshaping everything in our lives including our careers in a positive way. However it is a general belief that the growth in technology revolution is impacting the job market which is not fully true. For example, artificial intelligence it is thought may replace humans with machines for some jobs. But contrary to public perception it is creating demand for new positions. Likewise, with the advent and growth of the Internet of Things (IoT), technology is becoming part of nearly every job. But here again, experts believe that this emerging trend is certainly going to create new hybrid job positions in future. Automation and advanced technology are helping many businesses streamline their operations. However, at the same time it is also giving organizations more time to focus on improving productivity and enhancing innovation for improving customer satisfaction instead. So, technology is helping in both ways – new job creation as well as business process engineering.

Job worries on account of technological advances are not new phenomenon. During the Industrial Revolution from 18th to 19th century, development of special machineries was perceived as major threat to several contemporary jobs. Industrialization marked a paradigm shift in iron and textile industries during those days. The development of steam engine improved systems of transportation, communication and banking. Some of the jobs even became redundant on account of this progress. But at the same time technological advancements also opened up new job opportunities and improved our lives.

Technology today is reshaping many industry sectors. Research in advanced technologies such as Robotics (automation technology), Big Data, 3D Printing, Artificial Intelligence and Virtual/Augmented Reality (VR/AR) are already working on exploring potential benefits of improving quality of our lives. Some of the industries that are experiencing big changes include Construction, Retail, and Healthcare etc.

According to a briefing note prepared by Mckinsey Global Institute for the Fortune Vatican Forum December 2016,  “Digital technologies are creating major new opportunities for workers and companies, in both advanced and developing economies, but there are significant variations within and across countries and sectors. Rapid technology adoption can unlock huge economic value, even as it implies major need for retraining and redeployment of labor. In India, for example, digital technologies provide the foundation for many innovations that could contribute $550 billion to $1 trillion of economic impact per year in 2025. However, the value of digitization that is captured depends on how many people and business have access to it.”

How Technology is Changing The Way We Work

Changes in technology are not just reshaping economies and industries but in fact the whole workplace itself. Some of these new changes at workplace have created opportunities to form virtual collaborations for doing business, ease in making digital payments, and evolution of concepts such as work from home etc. Digital technologies are reshaping organizations by providing efficient business solutions.

Due to rapid advancement in technology the workplace has extended to anywhere and everywhere. We can continue working through smart phones and laptops even while travelling. Revolution in Information Communication Technology (ICT) has made it possible to constantly remain in touch and be available anytime anywhere. Advancements in technology have created a constantly connected workforce. E-mail has brought a paradigm change in the way intra and inter-office communication takes place. It has made a profound impact on modern communication by reducing cost and increasing speed. Collaborative technologies such as cloud computing, VOIP, Skype, video conferencing etc. and even new messaging technologies such as WhatsApp are further enhancing communication to a global scale.

In conclusion it can be said that technology has brought many dramatic changes in our whole working; be it at home or outside. The office environment has completely changed allowing business operations to run smoothly. The influx of new technologies has improved our general lives. However, the importance of human involvement at various levels cannot be ruled out. Even today, for developing innovative technologies and driving it forward, human intervention has to be at the forefront.


ISBR Founder’s Day 2017

ISBR celebrated its Founders Day on 7th September 2017 at ISBR Bangalore, campus. As the day falls exactly two days of the ‘Teachers Day’ thus to maintain the essence of this day, Dr. APJ Abdul Kalam Memorial Awards for excellence in education are rewarded to the persons who have contributed significantly in the field of education.

Guest of Honors who graced the occasion were Sri V.R Raghunath, Arjuna Awardee, Indian hockey Olympian, Dr. S Philip Lewis, Past President FKCCI, Dr. Aisha M Shariff, Dean, University of Mysore, Sri A.N. Prakash, Chairman SECM , Sri Balbir Singh , President Gurur Nanak group of Institution, Prof. Sabiha, Vice Chancellor , Akka Mahadevi, Women’s University Vijayapura, Smt. Sujata Balakrishna, M.D, Valtech , India, Sri Israel Inbaraj, Head HR- TCS, Past president, NHRD Network and Dr. R. Balasubramaniam, Founder VILD.

Awards of categories Udyama Acharya, Institutional Award for Rural Empowerment, Vishwakarama, Motivation Guru, Quality Guru, HR Guru, Accomplished teachers, Leadership in academic excellence, Teacher Ext ordinance, EdTech, Mentor, Leadership in school etc. were presented to the awardees.

The programme was presided by Sri. Manish Kothari,  Managing Director, ISBR Group of Institution along with the college dignitaries Dr. K.S Anandram -Senior Director, Dr. C. Manohar- Dean, Dr. Chandra Niranjan- Director, Dr. T. Karpagam, Direrctor Academics, Dr. K.S Gupta, Director- Centre for Executive Education, Prof. G.R Nair , Director Admission and Mr. Abbas Ali, Director- Corporate Relation.

The event was started by Guru Vandana, paying homage to all the Gurus of this world. This event was also attended by the students of Dr. S.R. Chandrasekhar Institute of speech and hearing who mesmerized the audience by their welcome dance performance. The welcome address was given by Dr. K.S Ananddram and genesis was given by Dr. Manohar. They gave the jest of how and why these awards are being granted. Further Dr, Chandra Niranjan Shared her views on how ISBR has contributed toward CSR activities in the field of education by being the part of Umeed Run- Uniform for needy Children.  According to her CSR activities must be promoted by the teachers to the students from the early stages of their life.

Mr. Padmanabham from Isha Foundation spoke about the objective of ‘Rally for Rivers’ and its importance. He requested the audience to join the river rally program at Bangalore palace ground on 9th of September. Mr. V.R. Raghunath, Indian hockey Olympian, shared his experience and efforts undertaken to reach this stage. He advised the students to work continuously with the support of teachers to achieve their goals. Dr. Aisha M Shariff, Dean of Mysore university praised ISBR for its efforts from the day of establishment. According to her ISBR has set a bench mark for other colleges and if this continues, it can further achieve more in the area of imparting quality education.

This was then followed by award ceremonies where awardees are awarded on stage with shawls and bouquets. The award winners shared their experiences and said that more such awards in future would create an impact and enable others to work towards quality generation in the field of education. Post this Mr. Manish Kothari spoke about the importance of teachers and student’s life he also shared a real-life story of an industry person and his friends who still take the paper in their pockets which was presented by their teacher during their childhood days. They still believe that it is due to the paper that they are on the heights of the career.

Finally, Dr. Karpagam gave the vote of thanks and officially concluded the program. The event was followed by a delicious lunch. Post lunch the students enjoyed the Annual day function where in an informal function was organised.

Once again ISBR had a great day, to be recorded in the history and hope that this continues in future even more extensively, thus widening the rays of its glory.

Contributed by:

Sreedhar Darba ( PGDM- 2016-18)

 Member of Writer’s & Media Club




ISBR Day 2017

ISBR Business School celebrated its Annual function on the evening of 7th September 2017 with a tremendous celebration including a series of cultural programs prepared with exceptional efforts and perfection. The cultural program was held in auditorium on the occasion of founders day of ISBR to celebrate the institute’s another meticulous year. The day was celebrated amidst great fervour, zest and enthusiasm in the college.

With the arrival of the guests of honour, other dignitaries and students in the arena, the series of wonderful events began unfolding which left the audience awestruck. The items included plays, dance dramas, musical representations, stand up comedy and dance performances.

The program started with a scintillating welcome song followed by felicitating all the staffs and faculty members for their years of dedicated service to the institute. The students of batch 2016-2018 were then awarded for their significant contribution and performance in the field of studies and many other co-curricular activities like singing, dancing, and student of the year, best media person, best sportsperson and many more which acts as an impetus for the stellar performance by the students.  The heart-warming performances included many outstanding pieces out of which one was a skit staged by the ebullient students of the institute spreading awareness about negative impact of social media on the present generation, ways to overcome it and the viral and life threatening Blue Whale game. This entailed the orchestra where the students played and sang a mash up which was followed by western and Bollywood dance performances performed by students with exuberance and unmatched zeal and rhythm. The stand-up comedy by the MBA student-Vikram Bhosale was the comedy spark of the evening.

At last the vote of thanks was proposed by the emcees and with this the program was concluded.

– Contributed by:

Ganesh Babu, Mba(2017-2019) and

Deepika Singh, PGDM (2017-2019)

Member of ISBR writer’s & Media Club

Consolidated Report- August 2017

MBA Inauguration @ISBR

MBA Orientation Program by Deepak Justin ( DJ)- 30 July-

The students of MBA Batch (2017-2019) started their orientation with Mr Deepak Justin, a renowned Corporate Trainer on 30July 2017. This orientation program gave students a fantastic opportunity to know what to expect in coming years and also to equipped them for the same. A 5 Day Orientation Program included various student engagement and team building activities starting from Introduction, Ice Breaker session, Public Speaking, leadership, New Product Launch and CSR initiative.

 Industrial Visit to Wipro ( 1 August 2017)


 Under this visit, MBA/ PGDM students learnt about corporate culture, professionalism and program that new recruits undergo to have a comfortable transition into the new corporate world at Wipro. Wipro contributes to various CSR activities like – Waste paper is taken, recycled and distributed to underprivileged students and much more.

After the session students took a campus tour and saw the Butterfly garden and infrastructure. It is said to be the greenest corporate campus in Bengaluru.

 CASE STUDY WORKSHOP (5th and 12th August 2017)


A case study workshop by Mr. P K Thomas, Faculty Entrepreneurship and Strategy Area and a Serial Entrepreneur, was organised for students of MBA that emphasized on importance of case studies in the learning process as one of the most effective teaching tool. It involved interactive discussion, and critical thinking in groups which helped students to learn to work in groups and also to think rationally.

 RESEARCH & INNOVATION WORKSHOP (5th & 6th August 2017)


ISBR Business School had conducted two days’ workshop called “International workshop on Research and Innovation” on 5th & 6th of August 2017 in ISBR Auditorium.

The Workshop was inaugurated by an eminent Scientist, Dr. TK Anuradha, Project Director, ISRO Bangalore. The dignitaries on the Dias were Dr. Ananth Rao (Dean, Dubai business school), Dr. Padma Srinivasan (Research Head,  Acharya College Bengaluru Business school),  Dr. Avneet Saxena (Functional Consultant, Analyst, TCS Bangalore) and Dr. K.S.Gupta ( Director, Centre for Executive Education, ISBR).

Session 1 was an introduction to Research by Dr. Ananth Rao, Dean, UoD ( University of Dubai) followed by sessions of Dr. Pavan Soni and Dr. K S Gupta.

Visit To Decathlon ( 5th August 2017)


The students of ISBR Business School, PGDM batch 2017-2019 got a splendid opportunity of visiting Decathlon Logistics Warehouse on 5th August 2017.

From this visit to the warehouse of Decathlon students understood how such a huge system can be managed so efficiently with so little use of technology as at Decathlon, the use of modern technology is very minimal. They also showed studetns how the products they receive back due to customer complaints are simply destroyed rather than repairing it and selling it again which is a very genuine and impressive practice carried on by them. The working environment at Decathlon taught them that it is essential to believe in team work rather than simply relying on technology in order to accomplish goals.

VISIT TO AKSHAY PATRA ( 5 August 2017)


Visit to Akshay Patra was the second industrial visit for students of MBA. They learnt how the kitchen of Akshaya Patra produces 9500 meals in five hours every single day. The smooth and well organised way of functioning of this unit was marked by conventional working process. Students also learnt about the logistics aspect of supplying food on time to all government school locations.

Creativity and Innovation Workshop (8th August 2017)


A creativity and innovation workshop was organised for students of PGDM, Batch (2017-2019) by Dr Pavan Soni, established Entrepreneur on 25th July 2017 at ISBR campus as a part of orientation programme. With the economic climate changing rapidly and companies looking at their people as their best and strongest asset- to help them survive and thrive, the workshop focused on identifying the hidden creative strengths of the students and understanding and utilising the process creativity.

Ms Excel Workshop (8 August)

Dr. Karpagam, Dean Academics introduced MBA students to the basic concepts of Ms Excel. She also discussed the importance and relevance of the knowledge of Ms Excel in today’s corporate world by sighting examples of practical application of Ms Excel in sales while preparing sales reports and accounts.

Parichay- Lead Yourself Workshop ( 9 August 2017)


PARICHAY: “Lead Yourself” is a signature program exclusively delivered for the fresher’s as a part of the ORIENTATION program. It is an eight hours program which started off with the ice breakers and expectation settings of the audience. The workshop focused on the importance of understanding “Self” and the power of intra – personal communication and inters- personal communication.

The objective of the workshop was to acclimatize the newbies with the importance of soft skills in the contemporary times and create an awareness of the impending challenges in today’s world. The methodology opted was lecture, case analysis, video reviews and role playing.

The wrap up of the program was based on interventions chosen from behavioural science. The session was a power packed energizer delivered by Preeja Sreedhar, Corporate Trainer and Faculty in the area of Communication and HR.

VISIT TO ART OF LIVING (10 August 2017)

A visit to Art of Living Ashram was organised for the students of MBA. The visit was a great opportunity to learn how effectively and efficiently a place so massive and huge can run so smoothly. It is also home to India’s mega kitchen as it feeds thousands of people each day. The learning also covered the technological aspect as the students witnessed water recycling and bio gas plants. Strategies for resource management were emphasized by these plants.




A visit to one of the most popular BPO of Bangalore, Vindhya E Info media was organised for the students of MBA. The BPO works with a vision of bringing business and philanthropy together. It employs more than 1400 employees with most of its production staff physically challenged, hearing impaired, autistic and socially disadvantaged women. The visit taught the students that nobody’s capabilities should be judged based on their physical appearance. It also taught students brilliant and unique management skills and motivated them to be more and more passionate about whatever they chose to do in life.

VISIT TO MONKEY BOX (12th August 2017)


A visit to Monkey Box, an online food service provider for students, was organised for the PGDM students. Monkey Box proved to be a great example for students to learn team management and business ethics as the team leaves no stone unturned to deliver their customers with hygienic and superior quality service.



70th  Independence Day of India was celebrated at ISBR campus with great enthusiasm and zeal. The entire campus presented a festive look with creative decoration, various kinds of flowers and tricolour ribbons. The celebrations involved flag hoisting and motivational speech by the chief guest Prof. Arun Swaminathan. The students further presented various performances that depicted the unity in diversity of the country. The patriotic songs and the highly spirited skit represented the value of unity which touched the hearts of the audience.



A team management workshop was organised for MBA students of ISBR putting an emphasis on importance of working as a team. The MBA batch was mentored by Professor Shiva Prakash for this workshop. The mentor assigned the groups with various activities which involved decision making, delegation, leadership, communication and problem solving skills as individual as well as team. The activities brushed the knowledge and skills of students about current affairs and trending market scenarios and promoted out of box thinking among the students.

ASMA AWARDS (19 August 2017 )


ISBR is elated to have received the ‘Best social media Integration’ award by ASMA (Adoption of Social Media in Academia), a first of its kind social media award initiative in the field of academia. The award seeks to celebrate and honour the institutes with best social media integration strategies and ISBR was one of the institutes to be honoured with this award.

RADIO MIRCHI EVENT ( 24 August 2017)


India’s leading radio FM station, Radio Mirchi 98.3 FM, hit ISBR B School’s Campus for a promotional event for ACT Fibernet with an interesting contest. Radio Mirchi in association with Act Fibernet provided students a worthy platform to showcase their true talent. The students mesmerised everyone with their outstanding talents in the field of singing and dancing. The students, as well as the faculty, completely enjoyed the performances and the program ended with the distribution of interesting goodies to the participants.

ASSOCHAM -Parents of Innovation Awards (27th August)

On 27th august, 2017 at FKCCI building ASSOCHAM conducted Parent of Innovation Awards for Best School in Karnataka in association with research associate ISBR B School, Bangalore. Parent of Innovation Awards recognizes schools on national level for the best practices implemented towards growth and development of their students. What makes this award special is that it recognizes both private and government schools.

A group of students from ISBR had volunteered in the event and had a chance to work with Center Stage event members. It gave them the opportunity to learn- how and what goes to conduct a large-scale event.

Introduction to Cells & Clubs

On academic front besides the studies students were introduced to Cells & Clubs. Formation of 8 Cells and Clubs namely Marketing Club, HR Club, Finance Club, Entrepreneurship Club, Writers & Media Club, CSR Club, Sports Club and Cultural Club was initiated by Prof. Alka Jain, Clubs Coordinator. Each club is headed by a Faculty- Club Coordinator. Clubs are formed to involve, engage and explore the potential of students to facilitate their wholesome development.

Mentorship Program

Mentorship Program, an in- house program of ISBR to enhance the competencies of students was started on 17 August 2017 with the introduction of Mentors and mentees in their respective groups. 8 Mentorship groups were formed. Groups started working on their first challenge- Movie Review which is scheduled on 9th September 2017.

Complied by-

Deepika Singh ( PGDM 2017-19)

Yukti Kishore ( Writers & Media Club Coordinator)